We first saw this line at Petite Parade, or kids fashion week last year, and I couldn’t be more obsessed. Check out some items from their Winter 2013 promo.

Pale Cloud Story Vol. 1

Shot by top Norwegian videographer Sigve Aspelund during New York York Kids Fashion Week, it portrays the journey of a model to her Fashion Show. This Pale Cloud Girl is chauffeur driven in a 1960’s Rolls-Royce Silver Cloud from her Upper East Side Apartment, through the city to the Vogue Catwalk Show.
She is wearing two styles from the Pale Cloud Autumn Winter 2013 Collection; the Shilo Dress and Jordan Coat.

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